The 89 Percent Project is an ongoing global journalistic effort to explore a pivotal but little-known fact about climate change: The overwhelming majority of the world’s people — between 80 and 89%, according to recent science — want governments to take stronger action. But that fact is not reflected in our news coverage, which helps explain why the 89% don’t know that they are the global majority.

The 89 Percent Project launched in April 2025 with a CCNow Joint Coverage Week focused on the people who comprise this silent climate majority. A second phase began in October 2025, when newsrooms around the world put faces behind the numbers: Who are the 89%? What kinds of action do they want governments to take?

Now, in 2026, the project is going strong. Sustained global interest in The 89 Percent Project and the fact of this global supermajority has proven the ongoing need for this initiative.

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